The Marketing major at Windy City Community College requires 60 credit hours to complete, including core business courses, marketing-specific classes, and electives. Below is a sample course sequence:

Year 1

First Semester

Introduction to Computing

Covers fundamental computing concepts, programming basics, and problem-solving techniques.

Programming Fundamentals

Introduction to programming logic, syntax, and algorithms using a high-level language.

Year 2

First Semester

Data Structures and Algorithms

Explores efficient data organization, searching, sorting, and algorithm design.

Second Semester

Database Management Systems

Introduction to database concepts, SQL, and relational database management.

Year 3

First Semester

Operating Systems

Covers OS principles, process management, memory management, and file systems.

Computer Networks

Explores network protocols, architecture, and security principles.

Second Semester

Software Engineering

Covers software development methodologies, project management, and design principles.

Cybersecurity

Focuses on protecting information systems, ethical hacking, and cybersecurity strategies.

Year 4

First Semester

Artificial Intelligence

Introduction to AI concepts, machine learning, and neural networks.

Second Semester

Capstone Project

Students apply their knowledge to develop a real-world computing solution.

The Marketing major at Windy City Community College requires 60 credit hours to complete, including core business courses, marketing-specific classes, and electives. Below is a sample course sequence:

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Year 1: Foundations

Fall Semester

Introduction to Business (3 credits)

Overview of business concepts, including entrepreneurship, management, finance, marketing, and operations in today's global economy.

Composition I (3 credits)

Focuses on writing clarity, structure, and argument development through essays and research-based assignments.

College Algebra (3 credits)

Covers fundamental algebraic concepts including equations, inequalities, functions, and graphing.

Intro to Computer Applications (3 credits)

Introduction to essential software applications such as word processing, spreadsheets, presentations, and database management.

Principles of Marketing (3 credits)

Introduction to marketing concepts, strategies, and consumer behavior. Covers branding, pricing, distribution, and promotional techniques.

Spring Semester

Consumer Behavior (3 credits)

Examines psychological, social, and cultural factors that influence consumer decision-making.

Business Communication (3 credits)

Develops written and verbal communication skills for professional business environments.

Composition II (3 credits)

Advanced writing course focusing on research, analysis, and argumentative essays.

Public Speaking (3 credits)

Teaches effective speech delivery, audience engagement, and persuasive communication techniques.

Year 2: Core Business Skills

Fall Semester

Graphic Design for Marketing (3 credits)

Focuses on visual communication principles and design tools for marketing materials.

Elective (3 credits)

A specialized course based on student interest and career goals.

Principles of Management (3 credits)

Introduction to management theories, leadership, decision-making, and organizational structures.

Business Statistics (3 credits)

Introduction to statistical analysis for business applications, including probability, regression, and hypothesis testing.

Digital Marketing (3 credits)

Explores online marketing strategies, SEO, PPC, content marketing, and social media engagement.

Spring Semester

Advertising and Promotions (3 credits)

Covers advertising strategies, campaign planning, and promotional techniques for brand communication.

Social Media Marketing (3 credits)

Explores social media platforms, engagement strategies, and analytics for brand growth.

Financial Accounting (3 credits)

Introduction to financial reporting, balance sheets, income statements, and cash flow analysis.

Organizational Behavior (3 credits)

Examines workplace dynamics, motivation, team behavior, and leadership styles.

Elective (3 credits)

A specialized course based on student interest and career goals.

Year 3: Advanced Marketing Concepts

Fall Semester

Elective (3 credits)

A specialized course based on student interest and career goals.

Introduction to Data Analytics (3 credits)

Covers data analysis techniques, visualization, and decision-making in business.

Brand Management (3 credits)

Focuses on building, maintaining, and positioning strong brands in competitive markets.

Business Ethics (3 credits)

Examines ethical dilemmas, corporate social responsibility, and decision-making frameworks in business.

Spring Semester

Integrated Marketing Communications (3 credits)

Focuses on aligning messaging across multiple marketing channels for brand consistency.

E-Commerce and Digital Strategies (3 credits)

Explores online business models, digital transformation, and e-commerce strategies.

Sales and Relationship Management (3 credits)

Covers sales techniques, customer relationship strategies, and CRM tools.

Managerial Accounting (3 credits)

Focuses on cost analysis, budgeting, and financial decision-making for managers.

Elective (3 credits)

A specialized course based on student interest and career goals.

Year 4: Specialization and Real-World Application

Fall Semester

International Marketing (3 credits)

Examines global marketing strategies, cultural considerations, and international trade policies.

Capstone Project Proposal (1 credit)

Students develop and propose a comprehensive marketing project plan.

Internship or Cooperative Education (3 credits)

Provides practical experience in a professional marketing environment.

Leadership and Team Management (3 credits)

Covers leadership theories, team dynamics, and conflict resolution.

Marketing Strategy and Planning (3 credits)

Develops strategic marketing plans based on market analysis and business objectives.

Spring Semester

Capstone Project: Marketing Campaign (3 credits)

Students execute a real-world marketing campaign using strategic planning.

Entrepreneurship and Innovation (3 credits)

Covers startup development, business models, and innovative problem-solving.

Marketing Analytics and Insights (3 credits)

Focuses on data-driven marketing decision-making using analytics tools.

Advanced Topics in Marketing (3 credits)

Explores emerging trends and in-depth marketing concepts.

Elective (3 credits)

A specialized course based on student interest and career goals.

The Marketing major at Windy City Community College requires 60 credit hours to complete, including core business courses, marketing-specific classes, and electives. Below is a sample course sequence:

Year 1

First Semester

Critical Thinking and Problem Solving

Develops analytical reasoning, logical thinking, and problem-solving skills through real-world scenarios and case studies.

Second Semester

Introduction to Interdisciplinary Studies

Explores how multiple disciplines interact to address complex societal issues, fostering a broad knowledge base.

Year 2

First Semester

Global Perspectives and Cultural Awareness

Examines global cultures, traditions, and social issues to promote cross-cultural understanding and awareness.

Second Semester

Ethics and Social Responsibility

Focuses on ethical decision-making, civic engagement, and the impact of social responsibility in various fields.